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July 17, 2024

Performance Marketing: How to Improve Your Online Business

Performance marketing has a big influence on companies looking to grow online. It's different from old-school marketing - it zeros in on getting actual results, like more website visitors or higher sales. This means you're squeezing the most out of your money by making sure every buck you spend brings in some clear cash. Instead of just throwing ads everywhere, performance marketing is about using money in a clever way that gets the job done.

Performance Marketing

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July 10, 2024

Top Traits of an Effective Digital Agency Partner

Finding the right partner to your business can be extremely tricky, exhausting, and costly. So, how can you overcome such a difficult task? Well here are a few tips and tricks to help you find a good agency partner that fits your business model and values.

Digital Marketing

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July 3, 2024

Essential Reasons to Get Analytics on Your Site

Imagine having a secret decoder ring for the world around you. That's kind of like what analytics are! Businesses use all sorts of data, like what people browse through, the things they buy, and to try to understand their customers better. By crunching these numbers, they can see patterns and trends. This "decoded" information helps them do things like suggest products you might actually like, make checkout a breeze, and keep those must-have items in stock. It's basically a way for businesses to listen to their customers and use that knowledge to create a smoother and more enjoyable shopping experience for everyone.

Analytics

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June 24, 2024

L.A. Digital Marketing

Forget fancy museums, Los Angeles is a living, breathing museum of cultures! Walk down any street and you'll be hit with a beautiful wave of humanity. Spanish slang mixes with laughter in Korean, and maybe you'll even catch an auntie bargaining in Armenian at a bustling fruit stand. It's a sensory overload in the best way possible – like stepping into a giant street festival where everyone's invited. One corner might be smokin' with the aroma of some life-changing al pastor tacos, while the next one has you weak in the knees with the buttery scent of warm injera. This incredible mix of people isn't just about the food, though. It's the soul of LA. But the best part? Stumbling on hidden gems you never even knew existed – little pockets of cultural wonder tucked away around every corner. LA's a city that keeps surprising you, a cultural adventure waiting to be devoured.

Digital Marketing

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June 12, 2024

When is the Right Time to Hire an Agency?

Running a business is like navigating a ship through uncharted waters. Every decision you make steers your company towards growth or challenges. One crucial decision is knowing when to bring on board a marketing agency. This is a question we get asked all the time, “when should I consider hiring an agency to help with my paid media?” Here's a guide to help you determine the right time to make this strategic move.

Digital Marketing

Quick Tips and Tricks

April 24, 2024

Ad Creative Testing Tips and Tricks

In the dynamic world of digital marketing, creating and compelling; ad creativity is very crucial. Because after all “Content is KING”. But what is equally important is the process of testing these creativity to ensure they resonate with your audience. Effective ad creative testing can significantly enhance your campaign performance. Driving better engagement, clicks, and conversions. Here are some essential tips and key tricks to help you master the art of ad creative testing.

Performance Marketing