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Challenge

Feel Good Foods faced digital growth challenges and needed help maintaining their new custom WordPress site. They lacked insights on page performance and optimization strategies to increase traffic. Despite the recent redesign, the site had numerous bugs causing user experience issues.

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“Chef driven. Made with fewer, better ingredients crafted with flavors from around the world.”

Solution

Pactx, Inc. employed a multi-pronged solution: setting up Google Analytics and GA4, fixing bugs with quick wins, enhancing technical SEO, and delivering bi-weekly performance reports. These actions significantly improved Feel Good Foods’ site maintenance and digital growth.

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Results

The results included a 50% boost in SEO traffic year-over-year, improved digital growth, and easier navigation for new customers. Executives received detailed reports on key performance indicators, showing increased brand awareness and a significant rise in wholesale sales during this period.

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Tale Of the Tape
  • +50% Growth SEO Traffic
  • 1 Sec Page Load