Pactx collaborated closely with the Indigo & Juniper team to identify their goals and establish a solid foundation for their eCommerce venture. Recommending Shopify as a cost-effective and low-maintenance platform, Pactx ensured that the focus remained on creating and selling stunning Hmong designs without the burden of constant development or maintenance.
Before launching the site, Pactx aligned with Indigo & Juniper on branding and objectives, setting the stage for long-term success. They also advised the team on creating a product release schedule, taking into account seasonal trends and timing for maximum impact. This strategic planning not only facilitated efficient promotions and new product launches, but also ensured seamless coordination with social media campaigns to engage their growing follower base.